Email Etiquette - Is the Money Really in the List?
This article discusses the importance of treating your subscribers like an actual person and not just a dollar figure. Building a long-lasting relationship with them will yield much better results.
You probably hear the saying a lot, you know, “the money is in the list.” Almost every internet marketer or “guru” preaches it over and over again. If you build a large list of subscribers then it’s easy to make a lot of money with the click of a mouse. It’s more complicated than that, and email etiquette plays a major role.
